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Attain Insight provides insight drawn from the power and scale of the internet. Data is collected online. Respondents may be taken from the client’s own database, or from one of the panels we use.
An existing database could be drawn from various sources; such as the company’s staff, entrants to a consumer competition, visitors to an activity (such as sports events or entertainment venue), or members of a club, trades union or professional organisation.
Alternatively, on behalf of clients, we can contact users or buyers of a particular brand or service. Or just those with certain behavioural &/or attitudinal characteristics. This is done using one of the panels to which we subscribe. Each panel has between 500,000 and 3m. members and targets can be set for specific groups. The traditional research problems of contacting minority samples can often be overcome, relatively easily and cheaply using the internet. |